What “really” makes you money online?

By Brian Terry on January 12th, 2008

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So what’s the answer?

There are 2 things you can do…

1. Increase your conversions
2. Increase your traffic

But which do you think is easier and will bring you the quickest possible results?

If you think it’s traffic you’d be dead wrong because the answer is in fact conversions!

Improving your website conversion is the key because all it can take is one small tweak and you can boost your sales almost overnight - but get this…. with the same amount of traffic.

So what areas should you focus boosting conversions on?

Here’s a short list to get you started…

1. The conversion of your traffic from your squeeze page to your sales page

2. The conversion of your sales page into your upsell offer

3. The conversion of the upsell offer to your thank you page.

Here’s where it gets really interesting because when you focus on making improvements to the conversion of your squeeze page (where your traffic arrives) you automatically see massive improvements in sales.

Why’s this? simply because more people make it from your squeeze page to your sales page. The more people make it to your sales page the more people will ultimately buy from you, and so on through your website.

This is the “exact” thing that I did (and continue to do) with my own products. Focus on improving the conversions of your squeeze page (or optin page) first then work on making improvements in the other areas.

I’m sure by now you can see exactly why you should be doing this.

Recently I created a website to help you increase your conversions… I think you’ll find very interesting because it’s a classic example of everything I teach.

There’s also free report on conversions waiting for you to pick up there, so if you’d like to boost your conversions overnight by making a few small changes to your website then this is just for you…

http://BigSellingConversions.com

If you don’t know how to get started improving your conversions create a Google account for yourself then activate Google Analytics and the Google Website Optimizer.

These tools will show you just how well your website is converting now and from this you’ll be able to measure the effects of any changes you make.

It’s all about testing, tracking and letting the numbers point the way to what “really” make you money online.

You can create a Google account here for free.



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