Do you know what buttons to push?
By Brian Terry on December 5th, 2007You may want to subscribe to my RSS feed if you're new here. Thanks for visiting!
Before we launch into creating your own offer, we need to do some research to make sure your offer is accepted.
Now, when I say “research” I’m sure visions of high school term papers come to mind - late nights in the library pouring through book after book.
Don’t worry, I wouldn’t put ya through that!
In fact, I’ve already done the research for you. All you need to do is LEARN from what I have already discovered and am sharing with you below.
What if I told you that I could show you WHY people buy?
What if I told you that I could outline the reasons that motivate people to make purchases, that I could show how YOU have control over each of these reasons, and that I could give you the training you need to master these motivators to practically force people to buy from YOU.
Would you be interested?
Is that a “Yes”?!!
Coming up over the course of the next few days, you’ll discover all of this and much more. But, to begin with, let’s examine the research and find out what is at the bottom of purchase decision-making. What motivates people to buy?
While this isn’t an all-inclusive list, these are the major “laws” of why people buy.
You’ve got: The law of emotion, the law of value, the law of expectation, the law of referrals, the law of recognition, the law of necessity, the law of necessity and my personal favorite… People buy because of presentation.
I’ll dig into the details over of these laws over the next few days, subscribe to my RSS feed and you won’t miss a single one!
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