How to use colors to increase website sales

by Brian Terry on December 23, 2007

how-to-use-colors-to-increase-website-sales

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What colors are you using in your website right now?

If you’re using blue and orange (like me) you’re pretty safe as it can be used in most situations, but by and large it does depend on what you’re selling and who your target audience is.

Using the right colors within your website plays a critical factor in how well it converts visitors into subscribers or even paying customers.

The problem is few people really appreciate this and jump in feet first with their website design not knowing just how they’re influencing their visitors.

Here’s a really amazing website that shows you exactly how colors can be subconsciously associated with many, many different things.

Check this out, it’s really entertaining too!
www.mariaclaudiacortes.com/colors/Colors.html

After watching it think about the colors you’re using in your website, have you chosen the right ones? Start split-testing one color against another and see which one people respond to better. This is what it’s all about.



Increase your website sales by 275% or more...

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