10 BIG Selling “Must Have” Website Design Resources…

By Brian Terry on August 4th, 2008

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I’ve got a real treat for you here, it’s my top 10 best online resources to help you create your own “big selling” websites (be sure to bookmark it!)….

1. Create professional Internet Marketing websites and blogs for zero cost…
(This one is great when you need to get a new product online for some rapid fire testing)

Create internet marketing sites on the fly

2. Here an excellent style guide to how to design Web 2.0 graphics…

An Essential Web 2.0 Style Guide

3. Here are 59 thinks you should be doing with your website but probably aren’t…

Creating a big selling website is all about these 59 things

4. Building a strong visual brand identity online is crucial to your business success.
Image is everything online when you only have a few seconds to create the best first impression.

Here are 7 deadly branding mistakes you can’t afford to make…

Even if you’re as rich as King Solomon you’ll still want to check this out

5. Here are a few of my favorite fonts (free to you)…

40 excellent free fonts ready to download

These are excellent for creating very cool looking navigation with…

Get these Pixel perfect fonts when size is an issue

A very nice sans serif as used by del.icio.us

This font makes your graphics sing!

6. Keyword research is an important part of creating a big selling website, here are a few of the best online tools to help you…

kwbrowse.com

synonym.com

Google’s keyword research tool

Here’s a page full of other SEO tools and resources to help you get that top 10 Google ranking…

More SEO tools than I can count

7. Tracking how people use your website…
You’ll also find lots of useful information here on search engine optimization…

Stomper Scrutinizer

This website will give you some interesting data on what people are looking at on your website and how their eye moves around your pages…

Crazy Egg

8. Tracking and conversions
Creating big selling websites is all about conversions and getting more visitors to take specific actions on your website.

Before you can do this you need to know what people are doing so you can make the changes needed.

Fortunately Google give you everything you need with their superb tracking and conversion tools.

This is an absolute MUST HAVE tool everyone serious about their online success should be using on all their websites…

Google Analytics


9. Split testing

Google does it again and gives you one of the very best online tools there is for setting up split testing all of your website components.

If you’re not split testing things like headlines bullet points and design elements you have no excuse with this tool…

Google Website Optimizer

10. Here’s where I get all my photos from.
This is without a doubt the best collection of royalty free photos I’ve ever come across in over 10 years online.

Using the right photo can massively boost your conversions. You’ll find plenty to chose from here…

iStock Photos

If you like this post please be sure to stumble a thumbs up and subscribe for more ways to create BIG selling website designs.



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Copywriting – 5 Steps To Prepare

By Brian Terry on July 24th, 2008

What sells your product? Too many people build a website with graphics, thinking they will get the attention of prospects that will turn into buyers.

Now graphics may get attention, but it’s the words that sell, not the graphics.

However, most people don’t know how to write to sell on the internet. There’s a big difference between writing copy and writing copy that sells. Before an inexperienced writer puts pen to paper, they should follow these 5 steps to prepare.

  1. The first key to writing successful copy is to understand the mindset of your customer. Become your customer. It’s not as easy as it sounds because you see things from your point of view. You must learn what your reader wants and needs.

    When you do this then you can stay a step ahead of your readers and answer their questions to solve their problem.

  2. Get to know your product well.

    You are making a big mistake if you assume you know your product and you haven’t checked every little detail of your product.

  3. Get to know your niche by viewing other websites. Subscribe to ezines and get all the information you can to make yourself an expert.
  4. Get to know your competition.

    Subscribe to their newsletters and study the benefits that they have in their sales copy. Do they have a benefit you haven’t thought of?

    Check out their prices and bonuses.  Knowing your competition will allow you to offer better benefits and write a better sales copy.

  5. Find you target market, people who actually want and need your product.

    Your ideal customer can be found by making a list of people who would benefit from your product. After you have identified you target market, you can now write specifically to those people. What benefit does you product offer that will solve their problems.

The best person to write your sales copy is you. You’re the one with the product knowledge and passion for your subject. Copywriting is turning this knowledge and passion into words on the page. Your success depends on how well you prepare.

Discover The Secrets To Increasing Your Website Sales By 275% Or More.
Learn How To Dramatically Boost The Profitability Of ANY Website You Own…

Get Big Selling Conversions



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He Quietly Enters A Market…

By Brian Terry on July 17th, 2008

He peeks inside the heads of customers and competitors…

and builds an irresistible marketing machine.

And he does it over and over again in different markets…

while everyone else stands around wondering what in the world is going on.

The market is changing from the inside out…

and he’s the one controlling it like a puppet on a string.

He was recently cornered to lay bare all his secrets on coming up with these wide open markets just waiting to be tapped for hidden gold.

and shared everything for 90 no-holds barred minutes…

BigSellingWebsiteDesign.com/Foolproof

including how to come up with ideas in the first place, whether the market is viable for you personally, and most importantly…

How to know before you even enter the market just how much money is ready to be sucked out of it…

This is foolproof…

The Foolproof Method for Choosing Slam Dunk Markets



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The Last Word In Finding Viable Niche Markets?

By Brian Terry on July 16th, 2008

Today I read a great post by Michel Fortin, it had to be the last word in finding viable niche markets! He summed it up so clearly with these 4 steps that must be taken…

  1. Viability
  2. Sourcing
  3. Website
  4. Marketing

He said that Viability is the most important one of all.

You see most people just do keyword research, you know… looking for how many people search “x” keywords during the past 30 days.

Then if they find a keyword with lots of searches they thing they’ve hit the mother load. When in fact you need to go far beyond this to get the real answers behind the profitability of any niche market.

Recently Michel Fortin launched his “Marketing E.S.P” product which explains exactly how the top marketers online determine the viability of a niche market before getting into it and extracting maximum profits.

Is this course any good?

I honestly don’t know, but what I do know is is that everything Michel does is of the highest possible quality and value.

Read Why Some Marketers Are Psychics For More Answers



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Interesting Twist On Popup Windows

By Brian Terry on July 15th, 2008

Just recently a good friend and expert programmer (Michel Komarov) came up with this interesting twist on the popup window concept.

It’s possible you’ve seen something similar to this probably not done in the same way. You’ll know what I mean when you check this out for yourselves.

What I especially like about what Michel has created is it’s unobtrusiveness. Despite the fact that popups work like gangbusters sometimes you want something that’s a little more subtle and perhaps even subliminal (to a certain degree).

With that said go take a look at what he’s created, it costs nothing to use and Michel even gives you all the code you need along with installation instructions, all for zero cost! (Don’t ask me why, something like this could easily be worth around 50 bucks).

Michel’s Komarov’s Interesting Twist On Popup Windows

Even if you don’t need it now, be sure to bookmark the page because I’m willing to bet that you’ll need it sometime soon!

(I almost forgot) …when I spoke with Michel last time he hinted that he might create a WordPress plug-in for this (I hope he does it!).

I’ll keep you posted as he develops this interesting script.



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Don’t Believe The Hype!

By Brian Terry on July 14th, 2008

Sometimes it’s a good thing not to believe the hype in headlines and web copy because often they’re full of false promises, exaggerated claims of riches and way too many emotionally charged benefits to count. (I say sometimes because hype in the right places can actually help, but you need to know how to use it).

It’s when you go overboard that the picture changes.

Terry Dean (a great copywriter and and internet marketer of the highest order) wrote this brilliant post on his blog today you really MUST read if you write your own web copy.

Do You Have HyperCopyitis?

 He’s got 3 precautions you need to pay close attention to because they lead to a lasting cure :-)



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Centralize, Systemetize then Monetize

By Brian Terry on July 2nd, 2008

csm Centralize, Systemetize then Monetize

Did you know that… there are 3 essential components you need to begin using right away to become “super” successful online?

The problem I see every day is how people go online, set up a website then fail to earn a dime.

And most of the time it’s because they’re not using these 3 essential components within their online business.

If you’ve read this far after reading the title of this post you’ve probably already guessed what those 3 things are.

But do you know what they mean? or even how to apply them to your online business?

Let me explain in 3 easy steps…

Step 1: Centralize

Here’s where so many people go wrong!

They use the scatter gun approach to running their online business. So usually they’ll have one resource here, another over there, then one more around the back. Each one needs a username and password to access.

Can you see the problem with this approach? Look at how much time is wasted jumping from one website to another just to be able to run your online business.

Centralization of your resources is the solution. There are many ways of doing this. The most obvious is to use an online ecommerce solution which has many of the tools you use already built into one place.

For example with a centralized ecommerce solution your autoresponders, your affiliate programme and your customer management systems are all in one place. There’s just 1 login to access all your “mission critical” data.

Step 2: Systemetize

When you systemetize the way you work online everything gets done quicker and more efficiently. Another way to look at systemetization is by creating set procedures for the tasks you do on a regular basis.

To find out exactly what you need to systemetize just write down everything you do online for at least 3 days.

Read the rest or post a comment »



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7 Steps To Foolproof Website Design

By Brian Terry on June 13th, 2008

In the past I’ve had people ask me… “what’s simplest and easiest way for creating a website?”.

If you’d asked me this 1 year ago I probably would have said download an HTML editor like Dreamweaver or NVU and learn how to use it.

That was until recently… you see I discovered this amazing online system for creating great looking, highly functional, highly interactive websites in an incredibly user friendly and intuitive way that requires few technical skills. (Did I say it’s also free?)

If you’ve been reading any of my other blogs or articles you might have heard me mention it, but just in case you haven’t here’s the link you need to check out right away!

www.Weebly.com

Don’t ask me what weebly means, it sounds just as strange to my ears too! But don’t let this put you off, it’s an outstanding example of web 2.0 programming.

Heres a quick 7 step guide to setting up a website using this “foolproof ” system to get you started ASAP…

Step 1: Go to www.Weebly.com

Step 2: Create a free account

step1 7 Steps To Foolproof Website Design

Step 2: Give your website a Title (Make sure your title includes your main keyword phrase). Recently I created a short video that shows you a powerful method of keyword generation using the tool. You can watch it here.

step2 7 Steps To Foolproof Website Design

Step 3: Add the elements your home page is going to need, I would select “Paragraph with title” and start from there.

Don’t worry too much about how it looks right now, you can easily edit things later on, including the design of the website.

step3 7 Steps To Foolproof Website Design

Step 4: Once you’ve added the elements you think you’re going to need to get started you can begin editing them…

step4 7 Steps To Foolproof Website Design

Step 5: Remember it does not have to be perfect! just get started.

One other thing you can do is add your own custom HTML code which is perfect for adding your autoresponder form code.

As I’ve suggested before you should include your optin form on every page of your website. Building a list of subscribers is critical to your online success!

step5 7 Steps To Foolproof Website Design

Step 6: Once you have the basic structure of your page in place you can change the design of your website.

step6 7 Steps To Foolproof Website Design

Step 7: Now you have your first page more or less set up you can start thinking about what other pages you’re going to have on your website. Take out a piece of paper and plan out the content of your site.

So there you have it, 7 steps to foolproof website design.

Once you start exploring Weebly some more you’ll soon discover many other useful tools and features including having a blog that you can have run along side your main website. What I like about this idea is you can have a blog design that matches your main website design, not forgetting that search engines also love blogs!

Let me know how you get on won’t you? I’d love to see what you create using this awesome online website design tool.



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The 3 Ages of Internet Marketing

By Brian Terry on June 2nd, 2008

As soon as Joe got connected to the internet he could feel it’s potential and was able to spot money making opportunities wherever he went…

All he ever saw were the banner ads and links to other website offering something to sell. After investigating this some more he discovered affiliate marketing, this was how he too could add banner ads and links to his own website.

What he didn’t know was he was about to enter the age of the “money making banners and links”. I’m sure you’ve seen those websites, they’re usually hosted by some free hosting company that also gives you free website templates. Most of the time these free websites pages are eventually filled up with banner ads and money making links… That’s exactly what Joe did next.

As Joe continues to expand his “banner and link farming website” empire it slowly dawns on him that he physically can’t create enough websites, or create enough links to make anything beyond his $300 a month.

You see what was happening was as the links and the banners he was setting up began failing, the companies he promoted were slowly going out of business or they ended their affiliate program. So it was always a race for him to keep on adding banners and links all day long, just to stay afloat.

Then after reading an ebook about private label right products he saw the light! Joe immediately knew his next step… sell his own product.

So he hunted around and found a product to sell that was just right for him, not only did he get a ready made product but he also got the sale letter and website already designed for him.

All he had to do was put his name on it all, get some hosting, buy a domain name, hook it up to PayPal and he was in business… bingo!

As soon as he had done this he entered the age of “ready made products in a box”.

As Joe began setting up PPC (pay per click) ad campaigns and using other marketing techniques he began to break through his $300 a month income barrier from the previous age. Now he was hitting $1,000 a month easily, just from the sale of this one product he didn’t even create himself!

After investing in Marlon Sanders Cash Like Clockwork course he then understood that there’s an even more powerful way to profit online… create your own “series” of products within one niche, with one broad subject at it’s core.

In this age all Joe’s websites now have a unique and very distinctive look and feel to them that communicates quality. It was then that Joe entered the age of “network of product websites” .

This is by far the most powerful of all the ages Joe has entered. Within a period of 6 month he expanded his business 10 fold. He now has 6 unique products under his belt that he created, he has a network of affiliates promoting his product for him 24/7. He has joint venture partners lined up ready to promote his next creation. And now his income is only limited by his imagination.

So where do you see yourself? Which age are you in right now? How quickly can you move the the 3rd age of “network of product websites”? What other ages come next? It doesn’t stop here…

Here are the resources that helped Joe move through each age…

Marlon Sanders Marketing Dashboard

Push Button Letters software

The Evergreen Traffic System

Marlon Sanders Cash Like Clockwork



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Become A Genius Website Designer

By Brian Terry on May 22nd, 2008

It doesn’t require years of training, it doesn’t even require years of “hands on” web design experience (of course these things do help!).

However… there’s a shortcut to becoming a “genius” website designer I’d like to reveal to you that not enough people take advantage of…

Let me ask you this… how many times have you visited a website that looks like a “rabid dog” chewed it up and spat it out again? If you’re anything like me once too often, am I right?

If only they knew this shortcut to website design they’d have better success online selling or promoting whatever it is they’re offering…

This approach to becoming a genius website designer is so deceptively simple, you might even think “I knew that already!”. If that’s you my reply would be… why aren’t you doing it?

With that said, here are the ingredients needed…

1. A copy of Adobe Photoshop or GIMP
Adobe Photoshop CS2 (even the older version is fine)
GIMP 2.4 (works much like Photoshop except it’s free)

2. A copy of Adobe Dreamweaver or NVU
Adobe Deamweaver CS3 (Professional level HTML editor)
NVU (A simple “pro” standard HTML editor that’s free)

3. A website hosting account
DotEasy (They offer both free and paid hosting accounts)

4. Here’s where your website design genius can be found…

Go here now…

Your personal genius comes through your leveraging of the design skills of others who already have the knowledge and the ability you need to take your project to the next level.

All you do is purchase high quality website templates designed by a professional website designer. Then use the tools I’ve given you above to adapt those designs to suite your purpose.

Ok, it’s not “literally” turning you into a “genius” website designer, but what it does do is it gets you to a point where you don’t even need to think about how to design a website (isn’t that genius enough?).



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