In my last post I mentioned a couple of thank you page profit secrets. There’s one I’ve missed out that I learned this one from a brilliant marketer called Stephen Pierce back in 2003.
It’s also something Amazon do all the time.
Here’s how it works…
Someone buys your product and proves they a) are interested in a specific subject b) have money to spend and c) trust you enough to buy from you.
So what you do is right below your product download link you include this text…
Customers who bought (your product name) also bought:
Then you list 2 or 3 similar products to yours (they could even be affiliate links if not your own products).
Right after this you also say…
Since you’re interested in (your product niche category) you may also be interested in:
Then you list 2 or 3 other related products from within your niche.
What you’ll find is once people start buying products on a subject they can go into a buying frenzy and buy many more other products in your niche. So why not help them by adding these 2 phrases to your thank you page.
Stephen says there are 3 points for maximum effectiveness when taking this approach:
1. Use only directly relevant products
2. Use solid products that are proven to deliver results
3. Use products that YOU yourself have purchased and tested.
The results you can get from this simple strategy have the potential to immediately boost your profits and help you sell more products just seconds after the initial sale.
It’ll most likely take you 30 minutes at the very most to do this so get started now!
{ 2 comments… read them below or add one }
“Use products that YOU yourself have purchased and tested.”
So I should spend a lot of money before I can sell anything. Maybe the popular internet marketers own these products, but did they ever buy them? They have JV-partners and friends who give them the products for free during pre-launch. There is a big difference between selling as a marketing guru and selling as a newbie or not-guru.
Stephen is quite right with the topics he mentions, recommendations are helpful for both, buyers and sellers. How could we enjoy shopping on Amazon without them? But be realistic, you don’t need to purchase all of the products you recommend. No one does, only some could (but don’t do).
Melanie
Hello Melanie, thanks for your message I appreciate what you’re saying about only recommending products you have purchased.
But only when you own the product can you know how good it is and really feel the benefits and features. Any newbie can do this because if they want to learn(or get the best information) they’ll have to buy products. What product that teaches Internet Marketing doesn’t have it’s own affiliate program?
I think it all comes down to just how many products do you plan on recommending. The more experienced you become the more products you’ll have purchased over time. So even a newbie can do this by recommending the first few products and services they buy. In doing this they might even recoup the money they spent on their education through affiliate commissions.
Of course every situation is different and I do see your point of view on this.