by Brian Terry on January 4, 2009
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So you’ve got yourself a website that looks awesome. What next?…
Is your website getting any traffic? Is it converting into buyers or subscribers?
I’m telling you that even the greatest looking, most aesthetically pleasing website is totally and utterly worthless if it doesn’t get people to take the actions you want them to take.
So how can you improve your results?… or more to the point how can you get more of your website visitors to take action?
In one word “testing”…
You test out different headlines on your websites home page, you test out different colour schemes, you test out different offers, you test out different layouts …the list goes on. The important point to remember is it’s this testing that improves your results, often for zero extra cost and zero extra traffic.
Testing is actually a very straight forward thing to do. If you’re not doing it now you better have a very good reason because you’re leaving money on the table that could otherwise be yours.
If you’ve not seen it already I’ve got another blog dedicated to helping you improve your website conversions. The way I’m doing this is simply by sharing with you my own test results.
You’ll be able to see exactly what’s working for me and what’s not. You’ll be given unique insights into things you might never have even considered that can mean $1,000’s in your pocket for little extra effort.
I highly, highly recommend you head on over to my Big Selling Conversion Secrets blog now, subscribe for updates and look over my shoulder as I improve my own conversions through scientific split testing.
Increase your website sales by 275% or more...
by Brian Terry on January 3, 2009
I was half way through watching HellBoy 2 when I got a call from my good friend Tellman over in Vermont. Now if you know Tellman or you’re on any of his email lists you’ll know that he takes FAST action, basically when he has an idea he doesn’t hang around!
This was no exception! I was just getting into this great movie when the phone rang. It about 4pm in the afternoon over here in the UK.
The first thing Tellman asked me was “am I a Ninja?” What else can I say but “yes!” when it comes to graphics I’m a Ninja (lol).
The long and the short of it was Tellman had just set up a custom branded version of AWeber and wanted a logo. And the name of his new autoresponder service…. NinjaResponder!
This was by no means a normal situation, Tellman needed a logo for this ASAP (hence the need for a Ninja!). Usually I get a week or two do create a logo.
Tellman’s design brief was simple… design a logo that has the text “NinjaResponder.com” It needed to use a Ninja throwing star or some other kind of Ninja graphic… and that was it, nice and simple.
2 hours later here’s what I came up with for Tellman…
This one was for the inside pages of NinjaResponder…
The small version
This next version was the one used on the front page…
The blue background version
As you can see I managed to use a 5 pointed Ninja star in the design, the one I included on the “j” was Tellman’s idea which I thought worked really well.
The font I used for this was called “Republika Italic”. I needed to adjust the font a bit to make it more legible. The software I used was a mixture of Adobe Illustrator and Adobe Photoshop.
You can see the logo in action at “NinjaResponder.com“. If you need an autoresponder system I highly recommend it 
You guessed it Ninja Responder won!
Increase your website sales by 275% or more...
by Brian Terry on January 2, 2009
Finally I bit the bullet and changed the design of this blog after much deliberation and consideration (truth be told it took a month of Sundays to find a good enough blog template to customize the design of!).
I liked the old design of this blog but the Internet is a place of evolution and nothing stays the same for very long. This new design represents a new (or at least a revised) direction for me online to get me fired up again about website design.
Before I was mixing in things like niche marketing, website conversion, website ideas and SEO together which was fine and got the job done. But now I’m going to take things up a gear or two and get focused more on my main passion… website design that sells!
What you can expect to get from me now on are case studies on the design projects I get involved in. How to design website videos, web site design software reviews and anything else I can come up with that’s going to get your websites looking great and pulling in more profit for your online business.
So get ready, stay tuned and be sure to subscribe yourself to this new and improved Big Selling Website Design blog!
Before I head off for the day I’ve got a quick question for you… what’s great web site design if it doesn’t convert into sales?
I’ve got the ultimate solution to this with the companion blog to this one… Big Selling Conversion Secrets. There you’ll get to see how my website designs perform under fire… I’ll give you all the gory details, the traffic numbers, the sales conversions, the whole nine yards.
Let me know what you think won’t you?
Increase your website sales by 275% or more...
by Brian Terry on December 21, 2008
Just when you thought you’d lost me in cyberspace (it’s been a while since I last posted to this blog) I’ve been secretly working on a brand new blog.
Now this is no ordinary blog because in it I’ll be revealing my “live” website design test results.
You’ll get full details on all the marketing tactics I use, all the numbers generated, what changes bring the best results and which ones to avoid.
You’ll get screen shots, you’ll get videos and I’ll even answer any questions you might have about how to improve your own website conversions.
If you’ve been wondering how to improve your own website profits using nothing but free conversion techniques then this information is priceless and just for you!
Go here then subscribe by entering your email address under the big blue RSS button and you’ll get all my profit boosting conversion test results delivered direct to you …hot off the press!
Get all my website design test results here…
Keep your eye on this blog too because it’s going to be changing very soon! I’ve been putting it off until I had the blueprint drawn up, now it’s time!
Increase your website sales by 275% or more...
by Brian Terry on September 26, 2008
When you download your free copy of Seth Godin’s viral marketing ebook “Unleashing The Idea Virus” I’m certain you’ll thank me later!
Without any shadow of a doubt viral marketing is the most effective way of spreading your marketing message …so get yourself a copy of this excellent ebook, just as I’ve done and learn exactly how it’s done.
Here’s the link:
http://www.sethgodin.com/ideavirus/01-getit.html
P.S. The hardcover version of this book hit #5 on Amazon not so long ago.
Increase your website sales by 275% or more...
by Brian Terry on September 23, 2008
1. Keep your squeeze page design clean and simple
If your squeeze page looks complicated without a clear call to action, no one will stick around. You’ve only got 8 seconds to hold them so, use them wisely! Complicated or confusing graphics and text will make your job harder.
Remember, when you have someone’s email address you can talk them any time you like at any time you like, so why try and do everything at once when all you really need is their name and email address?
2. Restate your offer in your opt-in form “submit” button
In other words does your button say “Submit” or something more specific like: “Yes! Send Me The Free Report” or “Give Me FREE Instant Access”. It has been proven repeatedly that offer specific submit buttons increase response.
3. Don’t include a “reset” button in your opt-in form!
This is a real deal “killer” because it gives people the chance to opt out. Give them fewer choices and you make them take the one you want.
4. Use check boxes and not radio buttons
The problem with radio buttons is that people often leave them set to default without reading them carefully to make sure it’s the correct choice. With check boxes people have to make a specific choice and stay subscribed longer.
5. The less you ask the more you’ll get
Keep your opt-in forms simple. You only need someone’s first name and primary email address. “Primary” because people often have more than one email address, so get the most important one!
Increase your website sales by 275% or more...
by Brian Terry on September 20, 2008
You might have heard me mention a web copywriter called “Maria Veloso”. She’s one the nicest people I’ve ever had the pleasure of working with online.
Before I might have told you about her superb web copywriting home study course (the best there is, I own a copy so I know!!)
If you’re serious about making any money online you need to be sure you’re using the right words in the right way (online, words are king!). Then I highly recommend you get yourself a copy of her home study web copywriting course before she decides to stop selling it.
Click here to discover how you too can easily master web copywriting.
I must admit I am one of her biggest fans as she “really” knows how to get into the mind of any potential buyer, then press all the buttons needed to make sure she gets the sale… more times than most do!
To find out more about her here is her biography.
You might also want to read some of these recent testimonials from people who’ve taken her powerful web copywriting course…
Maria, you have the singular skill you not only made it look easy - you actually made the process easy for anyone to do. In fact, you made it soooo easy that my wife has also decided to become a web copywriter.
This is the only book of its kind available anywhere. I received your Web Copywriting Mastery Course and am currently studying the material. I can say it is very eye opening and quite easy. “Web Copy That Sells” has revolutionized my online writing career.
Thank you very much! Because you’ve made it so easy, my wife has also decided to become a web copywriter.
Tim Russ, Freelance Writer
“Maria, I love your Web Copywriting Mastery Course! You couldn’t have made it any easier. I really like the way you walk me step by step through the entire process and make it all so simple. “I’ve tried writing copy before.
I’ve read a number of books on the subject, and I took an Internet Marketing course in which I was supposed to write a sales letter, but I could just never get started.
The books and the person teaching the other course told me what needed to be in the sales letter, but they never told me how to do it. You teach the extra step that I’ve never seen anyone else teach. The how. “I also just love listening to you.
You’re funny and witty, and you use your sense of humor to keep the course light and enjoyable. I’m a big fan!
Tim Warren, Dallas, Texas
“Maria, you’re awesome! I’ve been sitting here mesmerized by the compelling copy on your website. I’m very impressed by your writing skills, and look forward to learning from you.”
Sean Jones, Encino, California
Take my word for it using the right language online is vital to anyone with anything to sell online!
Get a copy of her free ebook and start to put some of her ideas into action… then you’ll know what I mean! Click here to get it now!
or..
Go one step further and learn ALL her strategies and techniques:
Click here to master web copywriting, gain a real insight into how it should be done, then use the techniques she teaches to boost the sales of whatever you’re offering online today.
I hope this helps!
Increase your website sales by 275% or more...
by Brian Terry on September 17, 2008
It might sound like a contradiction… but it’s entirely possible to design a website “without” designing a website …and what’s more I’ve got 7 quick and easy ways for you to do it that won’t cost you a single penny.
So exactly how do you design a website without designing a website? The simple answer is you “legally” use other people’s website designs, all you do is add your own content.
There are exactly 7 ways you can do this (all without even touching an HTML editor!)…
1. Go to WordPress.com and create a WordPress blog using one of the templates they give you (this one’s really obvious which is why it’s first in the list). If you’re thinking a blog isn’t a website you’re wrong, it is. It’s all down to how you set it up and which template design you chose to use.
2. Go to Weebly.com where you can create a website and a blog. Through their drag and drop interface you can create your website in minutes, using any of their excellent website templates.
3. Go to Roxer.com and create a website using their simple and easy to use interface, it’s not quite as good as Weebly or some of the others in this list but it gets the job done quickly and easily.
4. Go to BlinkWeb.com and create anything from a standard website to a blog or even a direct response sales letter! This has got to be my favorite online website creation tool for anyone who wants to get something up and running and into profit quick.
5. Go to Google Sites and create a more basic and functional looking website. Becuase fewer templates are provided. It looks like this is aimed at publishing pure content which can be updated by a group of people.
6. Go to Google Page Creator where you can easily create a really nice looking clean website with lots of templates to chose from.
7. Go to Knol and create an authority style content website. There are no templates designs to chose here, but it’s not really needed because the default page design is already very good.
As I see it the main benefit to Knol is all about content and because it’s run by Google I suspect that any content you add there will get quickly spidered and indexed. (I’m about to test this out to see how true it is).
So there you have it, my top 7 pick of places you can go and design a website “without” designing a website.
Increase your website sales by 275% or more...
by Brian Terry on September 12, 2008
They say you can’t judge a book by it’s cover…
I’m here to tell you that people do. In fact it’s been proven that a well designed ebook cover can and does increase your sales by 200% or more.
People make their buying decisions based on emotion, the emotions are then justified by the features.
What makes you feel good? An example of this was when a friend of mine bought a Porsche, I asked him why and he said he liked the leather seats. Of course the real reason was the way driving the car made him feel.
I know a Porsche isn’t quite an ebook but I’m sure you get the idea.
When you buy a book at your local bookshop what’s the first thing that catches your eye?
It’s all in the presentation
With me it’s the design, the way it looks, what it’s saying to me without reading the words. Only then do I absorb the words and take in the meaning, finally picking it off the shelf if everything it says matches what I’m looking for.
The same is true online when looking at a website. I’m sure the same is true with you…. am I right?
The first impression is the lasting impression, one that can be hard to change.
If your web sites and your graphics look amateurish at first glance what does that say about you and what you’re selling?
Can you see where this is all leading?
[click to continue…]
Increase your website sales by 275% or more...
by Brian Terry on September 9, 2008
Do you have a “Big Selling” website?
Only by asking yourself these 7 questions will you know…
1. Can you tell someone your domain name without having to spell it out?
This is critical because if you make it hard to spell or include hyphens in all kind of places you’re dramatically reducing the power of your online brand.
2. Can visitors tell what your website is about within the first 7 seconds?
You’ve got just 7 (probably less) seconds to grab your visitors attention, do you make it really clear what your site is about and what the ultimate benefit is to people who decide to take a closer look?
3. When was the last time you added new content (if your website is a blog)?
I must admit I’m guilty of this one not having published to this blog for over a month! Adding regular fresh content to your blog is essential if you want to grow your online sales.
4. How long does it take for your site to load?
A slow loading website does no one any favors, least of all you. How about doing this… go to a place where they have a very slow connection speed and see how long it takes for your website to load. You’ll also see how your website looks other people on other computers with different web browsers.
5. Does your website have a clear call to action?
So you’ve got this great looking website full of powerful information, do you tell your visitors what you want them to do as they read your site?
It’s really important that you tell your website visitors what you want them to do, it might be to click on an order link, or to enter their name and email address so you can send them even more great stuff. There must be a clear call to action on your website.
6. Do you use Google Analytics?
If you’re not doing this already shame on you! How do you know how effective your website is if you don’t know how many of your visitors convert into customers or subscribers? Google Analytics is free to use so there’s no excuse for this one.
7. Does your website have a strong headline?
Does your website simply say… “Welcome” in big letters at the top of your websites home page or does it say… “Who Else Wants to Discover The Secrets To ___?”
You see a strong attention grabbing headline will do more for your sales or the number of subscribers you get more than anything else, period! Click here to download a PDF ebook that shows you how to write great headlines that sell.
So, how well did you do?
Have you got an easy to spell domain name? Does your website communicate what it’s about in under 7 seconds? Are you tracking what your website visitors are doing?
Some of these website design questions might even seem obvious to you, but I’m willing to bet that there’s at least one thing in my list that you’re not doing right now. What are you waiting for?
Increase your website sales by 275% or more...
